Sentia Media recently launched its all new Mediaportal, an integrated workspace that seamlessly delivers, organises and optimises media intelligence and communications workflow in one online platform.
Over 32,000 communications professionals now log into Mediaportal across the Asia-Pacific region, capitalising on Sentia Media's state-of-the-art media intelligence platform.
Sentia Media CEO John Croll said, "We are excited to bring the latest evolution of our product to clients across the region. It is the result of research and development based on what clients told us they needed. They now have the most cutting edge media intelligence solution on any device."
Mediaportal now includes Connect, providing users the most comprehensive media directory in Australia and New Zealand. Connect allows users to target their media releases and to post messages direct to their very own online newsroom with Sentia Media's groundbreaking digital newswire at Newsboost.
Fully optimised for smartphones and tablets, the all new Mediaportal keeps users at the heart of the media cycle.
Monitoring media coverage is now more intuitive than ever before. Mediaportal users can drag-and-drop to make the Monitor workspace their own, scan all media coverage, or filter to highlight print, radio, TV or online coverage, and share it with anyone in their organisation. Using Report Builder they can now efficiently produce professional reports.
Finally, users can get thebest visual snapshot of their coverage. The rich, interactive and customisable Analytics dashboard provides fast and intuitive access to business metrics, competitors, industry segments, share of voice and more.
Users can drill-down into individual chart or geographic segments, expand time periods for closer inspection, or slice-and-dice analysis by audience, volume or advertising space rates. They can then turn any visualisation into a report instantly, and export a professional-quality report to share with stakeholders or clients.
Find out more about the new Mediaportal.